In the picture, from the left: Kai Lankinen (Marvaco), Kari Hurme and Ville Järvenpää (Peltolan Inc)
The Finnish pioneer in high-quality printed paper packages, Peltolan, has received the world’s first EGP partnership certificate for paper printing.
The Expanded Gamut Printing certificate was awardedas a recognitionfor implementing a modern, more environmentally friendly and high-quality flexo printing process. The certificatewas awardedby Marvaco, the pioneer in EGP technology.
Peltolan has successfully adopted the new EGP method in prints for brand owners while collaborating with its prepress partner, Marvaco, and ink supplier, Siegwerk. The EGP technologyhelps reduce the environmental impact of the printing process by minimizingthe use of inks and process cleaning between jobs.
Environmental values have always been important to Peltolan, says the CEO Ville Järvenpää, who is delighted that the design-specific colorsof the packages are no longer restrictedby the number of colorunits in the printing machine – instead, the richness of the decorations’ shades can be increasedwhile the ink consumption is reduced. The new technology also enables the gang prints of different products, which helps reduce waste and the resources used even further. With the EGP method, print production becomes more flexible and efficient when the time used on switching jobs is minimized, which also enables faster client deliveries.
The EGP certification of Marvaco requires that the production quality and performance of the printer is verifiedby examining several works of different brand owners’ packages, says Kai Lankinen, Chairman of Marvaco. He adds that the certificate proves Peltolan’sability to implement uniform printing, batch after batch, which strengthens the brand owners’ trust in the printing quality. The certificate is the world’s first certificate to be awarded to a packaging paper printer.
The EGP technology enables a high-quality, efficient and greener packaging printing with no need for spot colors. The predictable and precise brand colors are implemented with digitally assisted ink blending. The color gamut is enriched with additional OGV (Orange, Green, Violet) process inks, which doubles the number of color shades compared to the Pantone+ color series. Even bright shades are implemented cleanly. With EGP’s digital color separation, the brand colors that have been restricted by the CMYK method in the past can be implementedin a nearly unrestricted, more controlled and more precise manner.
Nordic brand owners and printing companies are displaying greatinterest in the greener EGP technology, and the number of grocery packages produced with this technology is increasing rapidly, particularly in Finland. From now on, the packages printed with EGP will also include the distinct GreenerPrintinglabel, which signals that the packaging has been printedmore ecologically.
Keywords: Expanded Gamut Printing, Extended Gamut, Fixed Color Palette, EGP, ECG, FCP, XG, Flexo, Offset, Packaging, Greener Printing, CMYKOGV, Brand Colors
Tags: #HiQ_EGP #Flexo #Packaging #EGP #ExpandedGamut #GreenerPrinting #CMYKOGV #BrandColors #ECG